Kim Kardashian promised to take SKIMS to higher heights, and she is doing just that with her latest risqué, bold, and captivating photoshoot.
Kardashian is also showing her exes — Kanye West and Pete Davidson — what they are missing with her extreme poses.
Taking to her official Instagram page, the billionaire businesswoman unveiled her latest ad campaign to promote the company’s Rubberized Scuba Swim and Faux Leather Swim, and of course, she is the main star.
The reality TV star posted a carousel of photos taken by Steven Klein where she, along with male and female models, showcased the provocative and steamy pieces.
In one photo, Kim Kardashian is wearing a black micro bikini as she lounges on the balcony of what appears to be a Hollywood mansion.
The billionaire’s toned body is oiled up as she soaks up the sun. Two female models in similar skimpy bathing suits posed with Kardashian.
In a second photo, Kardashian is using a male model as a lounge chair. Male and female models are featured in the second shot, and they are also wearing faux leather beachwear.
The last photo shows Kardashian lying on her back, and a male model serves as her bed. Kardashian delivered the money shot by going topless. The caption for the post read: “coming soon.”
Soon implies late 2023 and early 2024, which is when Kardashian is set to make some big business moves. The Kardashians star has announced that she will launch a collection of men’s loungewear later this year.
The mogul told Time Magazine: “The company is testing new brand extensions, such as a foray into bridal wear and a line of men’s loungewear and underwear launching this fall. (And yes, there will be men’s shapewear, but that will come later.)”
In the spring of 2024, Kim Kardashian will take the company to another level by opening Skims’ first flagship stores in Los Angeles, New York, Dallas, Atlanta, and Miami.
The 5,000-square-foot LA shop will be located in West Hollywood on Sunset Boulevard. Kardashian is also eyeing store locations in Paris and Hong Kong.
Jens Grede, co-founder and chief executive officer of Skims, revealed the future plan: “Kim and I can envision a future where years from today there’s a Skims store anywhere in the world you’d find an Apple store or a Nike store. It marks the second chapter. Our strategy going forward is to open important stores in the world’s most important cities.”
While people are busy mocking Kardashian’s latest photos, the mother of four is laughing all the way to the bank because Skims was valued at $3.2 billion in 2022.
